🚨 Attention, business owners & content creators! 🚨
Your words represent your brand just as much as your logo, website, or product. But even the best businesses lose credibility when grammar mistakes slip through. Here are some common ones that can hurt your brand:
Your vs. You’re
You’re is an abbreviation for You Are: “You’re welcome.”
Your shows ownership: “Is this your computer?”
Their/They’re/There
Their shows ownership: “Is this their computer?”
They’re is an abbreviation for They Are: “They’re going to the fair.”
There refers to a place: “Put the computer over there.”
It’s vs. Its
It’s is an abbreviation for It Is: “It’s my computer.”
Its shows ownership: “The dog wagged its tail.”
Random Capitalization
Don’t capitalize a word if it isn’t the start of a sentence or a proper noun.
Overusing apostrophes
Do not add an apostrophe to make a word plural.
✔️ Strong writing = strong branding.
✔️ Clear grammar = clear communication.
✔️ Professional editing = professional image.
✨ A polished brand voice builds trust, while sloppy grammar chips away at it. Don’t let simple mistakes get in the way of your message!